What compels a consumer to buy something? Do advertising materials really motivate consumers to purchase one item over another item? You bet they do. One major study found that in-store and online advertisements influence nine out of 10 consumers. However, the same study reports that consumers trust printed ads and TV commercials (58 percent) much […]
Merchandising is no longer a straightforward marketing strategy for brick-and-mortar retail businesses. Instead, merchandising has been elevated to a sophisticated art form that must continue evolving to compete with e-commerce websites. Although online shoppers spend over a billion dollars every year buying products and services online, research indicates that people still love to browse stores […]
Manufactured in China and regulated by the Chinese National Medical Products Administration (NMPA), KN95 masks are not approved by the U.S. National Institutes of Occupational Safety and Health (NIOSH) but remain available for purchase as protection against COVID-19 and other airborne contaminants. In 2020, when the pandemic increased shortages of all NIOSH-approved masks, the FDA […]
A face shield or visor is a type of personal protective equipment (PPE) worn to protect a person’s eyes, nose, mouth, and facial skin from infectious fluids or flying debris and caustic liquids. Face shields made from special plastic compounds can also protect the face from extreme heat or arc flashes experienced by welders. Face […]
Every retail business owner looks forward to super-looking shelves. You may have regular reviews to check their condition and make adjustments where necessary. While the main concern could be the shelves, have you thought about the details that can complement your shelves? Well, one such display complement is clip strip plastics from Tru-Vision Plastics, Inc. […]